We’re deeply religious…at least, we are when it comes to beer. Our religion is beer, and as it happens some of the finest beers are Abbey and Trappist beers, brewed by monks. They know a think or two about religion. And beer! That’s why we welcomed the release of Chimay 150 as if it were the new Messiah of beers!
Invented and brewed in the secludedness of the Abbey of Scourmont in 1862, following the three strict principles of traditional Trappist beer brewing, Chimay quickly became one of the staples of Belgian beers all around the world.
After more than 150 years in the making, the monks gifted us with a new product -which, we dare say, is H-E-A-V-E-N-L-Y!
Chimay 150 is a sophisticated and intense blonde with a fruity twist and distinct notes of bergamot, lime, mint and eucalyptus: just perfect for the summer!
To properly celebrate this godsent new product, we’ve decided to compile a list of 150 beer commandments.
Beer heaven awaits you!
Chimay 150 Beer Commandments…
- Thou shalt drink at least a beer a day
- Thou shalt support eco-friendly breweries (like Chimay!)
- Thou shalt chill your beer properly
- Thou shalt always drink in good company
- Thou shalt pair your beer with food
- Thou shalt always offer a beer to your neighbour
- Thou shalt not steal someone else’s beer: buy your own!
- Thou shalt not covet thy neighbor’s beer: ask them for suggestions, buy your own and remember to share!
- Thou shalt not drink alone with your neighbor’s wife: things might get complicated and you might need more than a beer to solve the problem. (Maybe our party kegs might suffice)
- Thou shalt honor your father’s taste in beer- unless he doesn’t like Chimay. In which case, feel free to send him this post.
- Thou shalt buy your beer at The Belgian Beer Company
- Thou shalt always have beer ready for the end of the day
- Thou shalt replace celebrating with champagne and drink good beer instead -it’s cheaper and shows more character!
- Thou shalt not drink warm beer
- Thou shalt not drink flat beer
- Thou shalt store your beer properly, so that you don’t have to drink it flat and warm -which is a capital sin, per se and according to all known religions
- Thou needn’t be particularly religious to enjoy Chimay 150: its taste will make the miracle
- Thou shalt avoid drinking too much
- Thou shalt avoid drinking poor quality beer: it’s not cheaper, it’s not better!
- Thou shalt enjoy a beer on your birthday
- Thou shalt enjoy a beer on your neighbor’s birthday
- Thou shalt enjoy a beer on y